Got this message yesterday on Facebook “John, is this you?”. Followed by a link to a youtube video. It’s probably where you click on it, it asks you to sign in to Facebook, and if you do then these wolves have your log in details. (probably hoping that you use the same details for other stuff where they can get your readies). 

I didn’t click it, not because of some deep intuition, it’s because... 

I’ve been caught out before and now know the scam.

Learning from your mistakes is the best way to learn anything. (if you are not afraid of making mistakes that is ). 

Most people make a mistake and then try not to make that same mistake again. 

But when it comes to marketing, Most golf pros are addicted to making the same mistakes. They will only think about marketing when things get really bad. 

And it comes off in their posts as “needy”, killing all persuasion, and hurting their positioning and potential sales. 

There are a few things that can be done that will keep those mistakes away with an outstretched arm, and that’s having a daily dialogue with golfers who will read what you say because you stand out in the inbox like Ricky Fowler in his orange outfit. 

One of those ways is to communicate in a way that’s persuasive and you can sell without coming off all salesy 

This is just one of dozens of tips that will help you, your marketing and your consistency to put out daily content that is of interest to golfers without more 

“fix your slice” tips.

If you want to know more the non salesy link is here: 

https://www.johnseton.com/golfmob-marketing 

John Seton 

Nice one.